Equity Group Holdings Plc. is a Pan-African financial services holding company listed at the Nairobi Securities Exchange, Uganda Securities Exchange, and Rwanda Stock Exchange. The Group has banking subsidiaries in Kenya, DRC, Rwanda, Uganda, Tanzania, South Sudan, and a Commercial Representative Office in Ethiopia. It has other subsidiaries in investment banking, insurance, telecom, fintech and social impact investments. Equity Group is the largest integrated financial services firm in the region with a market capitalization of USD1.37 billion.

The Group has an asset base of USD 13.5 Billion, a customer base of 22.4 million supported by a footprint of 402 branches, 85,827 Agents, over 1.1 million Pay with Equity (PWE) merchants, 37,825 Point-of-Sale (POS) Merchants, 896 ATMs and an extensive adoption of digital banking channel. The Bank’s strong brand recognition, solid liquidity buffers and resilient funding profile, established domestic franchise and extensive adoption of digital and alternative distribution channels have seen the Bank retain title as Kenya’s most valuable brand in 2025, for second year running, and earned it the honor of being the Second Strongest Financial Brand on Earth in 2024 by Brand Finance. It was also ranked the strongest bank in Africa and 10th most valuable banking brand in Africa, with a Brand Strength Index (BSI) of 92.5 out of 100 and a brand ranking score of AAA+, the highest rating that a brand can attain.

Euromoney Awards for Excellence 2024 named Equity Bank Best Bank for Corporate Responsibility in Africa, Best Bank in Kenya, Best Bank for SME Banking in Kenya, and Best Bank for CSR in Kenya.

Global SME Finance Awards 2023 named Equity Bank the Platinum Winner in the categories of "SME Financier of the Year" and "Product Innovation of the Year" for its "Pay With Equity" initiative. Additionally, the Bank received an honorable mention in the "Women Financier of the Year" category.

The Bank was also named Best Trade Finance Bank in Kenya GTR Leaders in Trade Africa Awards 2023.

The Banker Top 1000 World Banks 2021 index ranked Equity Bank 22nd in Africa and 761 overall in its global ranking, 149th in soundness (Capital Assets to Assets ratio), 71st in terms of Profits on Capital and 39th on Return on Assets.

The Banker’s Top 100 African Banks 2020 placed the Bank in position 7 overall among the top 10 Banks in Africa, 5th place on soundness, position 9 on growth performance, 8th on return on risk and position 6th in terms of profitability and on leverage category.

In the same year, Moody’s gave the Bank a global rating of B2 with a negative outlook, the same as the sovereign rating of the Kenyan Government due to the Bank’s strong brand recognition, solid liquidity buffers, resilient funding profile, established domestic franchise and extensive adoption of digital and alternative distribution channels.

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