KEPSA in partnership with the Retail Trade Association of Kenya (RETRAK) as implementing partners of the P4G Partnership for New Plastics Economy Project, presented segregation receptacles for plastics in Nairobi County – Roysambu Constituency, QuickMatt and Khetia Supermarkets on 20th March 2021.
The Circular Economy model is based on the fundamental tenet that materials must be maintained their highest value in the economy and segregation at source is one avenue of ensuring that this is realized. Mixed waste creates complications of retrieving materials, necessitates the use of water to clean them up which would otherwise have been used for other uses, it also makes the recovery of materials quite costly and most value is also diminished when waste is mixed.
While presenting the receptacles to the Roysambu Khetia Branch Manager, the CEO of RETRAK Ms. Wambui Mbarire said that the Retail Chain in Kenya supports sustainability and environmental protection by reduction of pollution and provision of take-back mechanisms through the retail outlets, consumers will be able to take back their post-consumer materials which can then be collected by recyclers or taken back to the producers.
The extended producer Responsibility Regulations, developed by the Ministry of Environment and Forestry obligate all producers to establish take-back mechanisms for the products they introduce in the market. The receptacles provided under the partnership will be located in a number of supermarkets in Nairobi and Kiambu County. Present at the handing over were NPEK implementing partner DiscoverBrand’s. the partnership has also provided Segregation Receptacles to Nyayo Embakasi Estate, Juja Garden Estate and Juja Market.